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Business:  Hiab
Job Function:  Application & Product Management

Helsinki, FI

Apply by:  10-02-2020

Product Manager

As pioneers and global leader, Hiab is ambitious to write forward our success story, inspiring and shaping our industry. The world in which we operate with our class-leading products, intelligent services and innovative digital solutions is constantly changing.

Join Hiab's journey - to inspire and shape the future of intelligent load handling

We are looking for a Product Manager to drive the definition of the requirements of the final product offering and to gather and provide key stakeholders with customer insights and market input globally to support decisions for the development of the FRC product portfolio.


Main tasks and responsibilities:

  • Define and drive the execution of the FRC Business Line product strategy
  • Manage product profitability and commercial success
  • Provide insight to stakeholders on the FRC product, competitors and the market, including but not limited to:

- Providing product marketing with insights on key differentiators and unique selling points (USP)

- Compiling together with other colleagues competitor analysis

  • Define and drive the implementation of the product road map from idea to market, based on input from internal stakeholders, customers, market research and their own industry insight, for existing product development (PLC) and new product development (NPD)
  • Produce business cases for each road map idea including high level requirements, market analysis, customer insights (input for segmentation/positioning for different markets) and product profitability
  • Cooperate with different external and internal sources to collect the required data for business cases
  • Drive product management processes with different functions (e.g. technical scoping input and product specification for R&D, product life cycle cost with sourcing, marketing plans with marketing and product business management)
  • Responsible for technical support for sales concerning the FRC product portfolio
  • Coordinate and deliver sales product training  - ensuring required material is in place for training sessions by collecting and gathering input from different functions
  • Cooperate with Services and NBS to ensure solution approach towards customers (e.g. availability of different service solutions & platform to digital solutions)
  • Provide input to TCO development by working closely with QPS / Services team.
What you’ll need to succeed:
  • Preferable master degree in engineering or equivalent
  • Fundamental knowledge of Forestry and Recycling crane industry and its’ customers with at least 5 years of relevant work experience
  • Work experience in product management roles or roles related to product life cycle (e.g. R&D, project management, business management)
  • Experience working in global environment and cross-functional role
  • Product and Project management experience 
  • Technical understanding of Forestry and Recycling cranes products
  • Knowledge of the Timber industry an advantage
  • Product and Project management
  • Data and market analysis, collecting and analyzing customers’ input & ability to turn the analysis into meaningful business plans 
  • Ability to learn quick use of different tools and systems
  • Proven leadership skills (team or matrix) to engage different stakeholders to the process
  • Strong communication and collaboration skills in English
  • Other languages an advantage
We offer you:

We offer you an opportunity to put your skills and knowledge into work with diverse tasks. We value collaboration in our open and inclusive culture and you will get to work with great colleagues from different backgrounds. With us, you will have the opportunity to learn and develop yourself professionally - and have fun while doing it.

Interested to join?

If you are excited about this opportunity, please submit your application and CV.

Hiab is part of Cargotec

Hiab is the world's leading provider of on-road load handling equipment, intelligent services and digitally connected solutions. As the industry pioneer, Hiab's more than 3,300 employees worldwide focus on our commitment to increase efficiency in our customers' businesses and to shape the future of intelligent load handling.


Hiab's offering encompasses class-leading load-handling equipment, including HIAB loader cranes, LOGLIFT and JONSERED forestry and recycling cranes, MOFFETT truck mounted forklifts, MULTILIFT demountables, and tail lifts under the ZEPRO, DEL, and WALTCO fabrands. Hiab's ProCareTM service, award-winning HiVisionTM crane control system, and HiConnectTM platform demonstrate our constant drive to provide intelligent services and connected solutions that add value to our customers. www.hiab.com


Hiab is part of Cargotec Corporation. Cargotec's sales in 2018 totalled approximately EUR 3.3 billion and it employs around 12,000 people. www.cargotec.com

If you are experiencing technical difficulty navigating through the career page, please contact us on candidate.support@cargotec.com. We will do our best to assist you. Please note, we do not accept job applications at this email address.